Ninetailed vs. Optimizely: How Is Ninetailed Better Than Optimizely?
Instead of creating another side-by-side comparison, we'd like to show you what sets Ninetailed apart from Optimizely.
Key Results Marketers Achieve with Ninetailed
- Higher Conversion Rates
- 51%
- Higher CTRs
- 87%
- Minutes to Personalize
- <30
7 Unique Things Only Ninetailed Can Do
AI Suggestions
Continuously Optimize Your Conversions with AI-Native Personalization
AI Suggestions gives you the power to refine your audiences, experiments, and personalized experiences with unparalleled precision and removes the where and how to start problem
Discover and Segment High-Impact Audiences with Audience Suggestions
Let Audience Suggestions create ready-to-use segments for your business goal by analyzing your data and content
Personalize at Scale with Experience Suggestions
Experience Suggestions are designed to understand visitor behavior, analyze insights, and provide experiences with AI
With Ninetailed, Everything You Need to Generate More Revenue Is Inside Your Content Management System
Ninetailed seamlessly integrates with your CMS, empowering marketers to effortlessly create experiments and deliver personalized experiences without the need to learn a new tool. In contrast, Optimizely relies on its own dashboard, which introduces a learning curve for users.
"Ninetailed enabled Ruggable to create experiences in under an hour - down from one day for a simple message personalization and two days for a promo banner personalization."
Ninetailed Removes the Developer Dependency
With Ninetailed, anyone can easily create, run, and analyze experiments and personalized experiences without depending on developers or technical support. In contrast, Optimizely necessitates developer intervention for each experiment, from setup and activation to removal.
"Our content editors can run A/B tests whenever they’d like and build pages based on those findings. Overall, the load on the engineering team is much smaller, and we get a lot of satisfaction seeing how these new capabilities change our ways of working."
Ninetailed Breaks the Dependency on Data Teams
Easily bridge the gap between audience segments, content components, and customer experiences for optimized personalized experiences to boost your revenue with Ninetailed Insights. In contrast to Optimizely, Ninetailed Insights delivers a range of benefits:
Measure the Impact of Personalization and Experiments on Revenue
Uncover the Insights of Your Audience Segments and Their Interactions with Content
Understand all of your audience segments for personalized experiences that resonate
Have an In-Depth Look Into How Individual Content Components Are Performing
Identify the highest-impact content components for personalized experiences
"Ninetailed Insights has opened up a whole new world of data for us. It acts like a magnifying glass on our content, allowing us to delve deeper into personalization and experience performance analysis. We're making smarter decisions and better serving our customers as a result."
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Ninetailed Is Built with Speed and Performance in Mind
Ninetailed is built on an API-first approach and modern tech stack and offers SDKs for major frameworks, enabling users to deliver experiences without flickering and with no effect on SEO. In contrast, Optimizely's integration approach may result in flickering and longer load times, potentially impacting SEO rankings.
"Once Optimizely determines test variation, the content changes to it. But then we have a flickering issue with it.” - Source
Ninetailed Offers a Seamless Editor Experience
Optimizely often requires edits across multiple platforms—CMS, Optimizely itself, and the codebase—leading to potential errors and complex debugging. Ninetailed simplifies this process by enabling all actions to be performed within the CMS interface, streamlining workflow, and minimizing errors.
Ninetailed Enables Faster Time-to-Value and Higher ROI from Content and Data Investments
This combination of Ninetailed's benefits helps businesses to achieve value faster compared to Optimizely.
Native Integration with CMSs
Swift Learning Curve
Easy Integration with Marketing Stack
Data-Driven Insights on Audiences, Experiences, and Content Components
No Developer Dependency for Testing and Personalization
Higher Testing Velocity and Personalization at Scale
Organizations Are Converting More Visitors Into Customers with Ninetailed
Increase your revenue from the same traffic by creating, testing, and analyzing personalized experiences with Ninetailed
Curious to Experience Ninetailed's Advantages Over Optimizely Firsthand?
Get in touch to find out how Ninetailed's Personalization and Experimentation solution works seamlessly within your workflow to help your organization generate more revenue.